Frequently Asked Questions

Why should I go for D&B D-U-N-S Registered™?
If your company is looking to do business with companies abroad or exploring business opportunities with new business partners, there is a large likelihood that your potential business partners will look for more credible information related to your company.
In fact, every day thousands of clients rely on D&B to provide detailed business information on their customers, suppliers and peers worldwide. By providing relevant business information that has been verified by D&B on your company profile, your company can immediately establish credibility with its potential business partners. This can lead to winning more business and accelerating your company’s growth.

Which product should I subscribe to – D&B D-U-N-S RegisteredTM, D&B D-U-N-S RegisteredTM - Electronic Certificate Solution (ECS) or Trusted Trade Mark (TTM)?
  • If your business has a website then D&B D-U-N-S Registered would be ideal for you. Each time your website is visited the D&B D-U-N-S Registered logo helps establish your credibility and authenticity.

  • If your business/company does not have a website, the ECS would help your business tremendously. ECS provides you a dedicated webpage (on D&B website) with the D&B D-U-N-S RegisteredTM logo. Your potential business partners can view your business profile from anywhere at anytime just by clicking on the D&B D-U-N-S RegisteredTM logo.

  • If your entity has brands and/or trademarks which are used online, Trusted Trade Mark can be used. TTM can also help when associations want their logos to be displayed on websites of members only.

How long will it take to get the D&B D-U-N-S Registered logo on my website?
It takes around 7-8 business days after all the required documents have reached D&B to verify the details of the company and activate the profile and logo.
How do I change from one profile to another?
An upgrade from basic profile to comprehensive profile is available at an additional cost. For upgrading or sales enquiry, please contact our sales associates.
Can I come to know how many times my profile has been visited?
The click rates for each website can be provided along with country from where such click has been done on special request at an additional cost.
What is a D&B D-U-N-S® Number?
D&B's Data Universal Numbering System (D-U-N-S® Number) is the widely recognized standard for identifying businesses among thousands of companies, marketplaces and regulatory entities.
To know more about D&B D-U-N-S® Number, click here.
How long is the service valid for?
The service provided includes collection of documents, verification process, preparing the profile and hosting the seal. The validity of Trust Seal will be for a period of ONE YEAR from the date of signing of the order form.
Who will place the logo on my company website?
A one line code will be provided that has to be incorporated in the website code. This can be done by the webmaster responsible for the maintenance of the website.
Where do I place the logo on my company website?
The placement of the website is on the discretion of the company. It is advised by us that the logo be placed on a prominent location where it will be easily visible to the visitors of the site.
What is the difference between the two profiles – Basic and Comprehensive
Basic profile primarily authenticates the existence of the entity by providing basic details such address and registration information. Comprehensive profile provides additional information relating to listing, parent company, subsidiaries, products & brands, etc. that further enhances the level of trust.
Do I need D&B D-U-N-S Registered if I have dealt with my customers for a long period of time?
In this changing business environment, businesses are constantly looking for companies with high credibility and transparency to reduce their exposure to counter party risk. Also many entities look out for potential customers and suppliers and seek information online on a constant basis. D&B D-U-N-S Registered helps establishing credibility for companies and as a result gain more visibility and win business opportunities.
Where can I use ECS
D&B encourages clients to mention the ECS link and D&B D-U-N-S® Number in all their marketing and corporate communications. This link when used, displays the Company name along with D&B D-U-N-S RegisteredTM logo. By clicking on the logo, the opted profile (basic / comprehensive) shall be displayed. Alternatively, the visitors can access this logo by quoting the D&B D-U-N-S® Number on the D&B D-U-N-S Registered website.
Will signing up for D&B D-U-N-S Registered cost me extra, if I build my website after signing up for ECS?
A company which has opted for ECS can change the service to D&B D-U-N-S Registered by informing D&B and providing the domain name.
How does TTM protect brands online?
Under TTM program, a seal (usually a joint logo) is developed by D&B and the corporate/association. This seal shall be stored in D&B systems and is displayed on the approved websites of authorized dealers, vendors, association members, etc. by adding a one line code. Even the information displayed on clicking the seal is stored in D&B servers. This ensures the brand is protected and is displayed only on approved sites.
What information is shown when the brand logo is clicked?
The information to be displayed when the brand logo is clicked is customizable. A brief profile of the corporate as well as the authorized dealer / vendor / member company may be displayed. Alternatively the brand logo can also be linked to a webpage of the corporate (like the webpage having the authorized dealers list).
I am a TTM member and my logo is displayed on my vendors’ websites. I am in the process of changing my trade mark / company logo design. Whom should I intimate.
Whenever the logo is changed, the same should be updated in the D&B systems. Once this is done, the updated logo shall be displayed on all the member (vendor) websites immediately. This can also be conveyed to the vendors through email.
I pasted the line of code on my website but the logo does not appear. Please help me.
  1. Please make sure that the line of code on your website corresponds to the following code:
    <script language="JavaScript" src="" type="text/javascript"></script>

    For customers using the earlier code, please note that the logo still appears with this code and this code can be replaced with the new one as stated above.
    Former Code:
    <script language="JavaScript" src="" type="text/javascript"></script>

  2. We have full control over the appearance of our D&B D-U-N-S RegisteredTM Logo. It is possible that our Data Verification department has not yet approved posting it on your website. Please call us at +91 22 66765566 or e-mail us at

Certain information regarding our company has changed recently and the Registered Profile needs to be changed. Will this be reflected in the profile.
In order to ensure that the displayed profile is updated with most recent information, we suggest you to provide us any changes in the company (including operations, management, tie ups, etc.) on an ongoing basis so that both the Online Trust Solutions as well as the D&B Global Database is update on the same.
I recently purchased a new domain. How can I install the logo on my new website as well?
The basic profile package allows you to use the D&B D-U-N-S RegisteredTM Logo on up to two domains. If the you want the seal on your second domain, please contact our sales team at, who will update your records. If you would like to purchase the use of an additional domain, please contact our sales associates at
I would like to have the D&B D-U-N-S RegisteredTM Logo appear on all the pages of my website. What should I do?
Copy the line of code onto every page you want the D&B D-U-N-S RegisteredTM Logo to appear on (certain limitations may apply). The D&B D-U-N-S RegisteredTM logo can be placed anywhere in the webpage. If your website domain contains several directories for different pages, each directory must be approved and activated in our systems (certain limitations may apply). Please contact us with a list of directories where you would like the D&B D-U-N-S RegisteredTM Logo to appear.
If you still have unanswered queries or require further clarifications on any of the above points,
please call us at +91 22 66765566 or e-mail us at

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